Contact: mark@ikonick.com
Mark Brazil
A modern entrepreneur who seamlessly navigates between high-level strategy and hands-on execution.
At 38, he offers a unique blend of extensive experience and a keen eye for new business trends.
He currently leads as the CEO of Ikonick.
Driven by a strong passion for both learning and teaching, Mark enhances his expertise by:
- Running IKONICK, the brand/agency
- Building OPEN RESIDENCY .
- Actively speaking to high level operators.
- Reading.
- Consulting.
- Networking.
IKONICK (CEO, Co-Founder)
IKONICK is a Los Angeles brand inspiring others through art. Established in 2016 by co-founders Jeff Cole and Mark Mastrandrea, the brand made it's name in the canvas art industry, and have since expanded into apparel. To date, IKONICK boasts an impressive portfolio of over 100 licensing agreements with prestigious brands including the NBA, Monopoly, Peanuts, Tiger Woods, NASA, Michael Jordan, and an array of other renowned entities. The brand is backed by Gary Vaynerchuk, Scooter Braun and the canvas subsidiary of Cimpress (Vistaprint).
Beyond art, IKONICK expanded in 2023 to offer comprehensive content and distribution services. Notable projects include work with Adidas during Leo Messi’s move to Miami and Major League Baseball. Recently, IKONICK signed with Hollywood agency CAA to further grow its business
Open Residency (CEO, Founder)
Launching in 2025.
Cole (Manager)
In addition to being business partners with Jeff Cole at IKONICK, I am his manager. I oversee all business negotiations and assist in brand strategy. Jeff Cole's art focuses on pop culture and nostalgia, utilizing design elements and analytics to optimize sales. He has collaborated with global brands such as Nike, Adidas, and Jordan, and has amassed over 1 million loyal social media followers. Recognized by multiple media outlets as one of the most influential digital artists of our generation, Cole has built a highly engaged and loyal community.Melin (CMO, Partner)
Melin is an Orange County brand that set out to create the most premium headwear in the world. Mark was the 3rd full time member of the brand, assuming the role of CMO/partner.
With Melin, Mark and the two co-founders spent three months traveling to 38 states in a branded tour bus, visiting over 100 retailers to raise money and jumpstart distribution. It was during this time that Mark gained his foundational knowledge in retail and branding.
Note: This included sleeping in Walmart Parking lots, a bus crash, surviving a tornado and a lot of No’s.
Timmy Sneaks (Manager/Partner)
My journey into the art world began when I met a tattoo artist who had never sold a piece of art before. Recognizing his potential, I helped him gift a piece of art to Rob Kardashian, which significantly boosted his social media presence and engagement. This pivotal moment marked the beginning of my career as an art dealer.
Within just three years, we successfully rebranded and created a new identity for the artist, achieving $400,000 in Annual revenue and selling individual pieces for over $20,000. Our clientele grew to include numerous celebrities and corporate sponsors. I was responsible for managing all business operations, ensuring our continuous growth and success.
This experience led me to identify a gap in the affordable art market, inspiring me to start IKONICK, a venture dedicated to making art accessible to a broader audience.
- Start-Up Operations/Management
- Licensing/Partnerships
- Marketing: Developing/Managing/Executing a Marketing Plan
- Social Media Strategy/Execution (Growth Hacking)
- E-Commerce/Digital Marketing
- Vendor/Contract/Client Negotiation
- Growth marketing (Bartered/Paid)
- Go-To-Market Strategy